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Home Breaking News Jamaican Millionaire – Levi Roots: I lied about Reggae sauce

Jamaican Millionaire – Levi Roots: I lied about Reggae sauce

by caribdirect
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Embattled millionaire Levi Roots

REGGAE Reggae sauce tycoon Levi Roots has admitted spicing up claims about the recipe.

It was NOT handed down by his gran as he claimed, a court heard.

And it was NOT the taste of Notting Hill Carnival for several years, as the sauce bottle label states.

The ex-reggae star, 53, who won £50,000 of investment for his relish on TV’s Dragons’ Den in 2007, told the High Court in London he used a basic recipe to try to recreate his grandma’s jerk chicken seasoning. But he denied he stole it from pal Tony Bailey.

Claims … Tony Bailey says sauce is his

A jubiant Tony Bailey

The pair ran a Caribbean food stall at the West London carnival for 15 years. But they did not sell the sauce there, the court heard.

Ian Glen, QC, representing Mr Bailey, said: “You’re a bare-face liar aren’t you, Mr Roots.” Roots — real name Keith Valentine Graham — said it was a marketing ploy.

Roots, who has made millions since his appearance on the BBC2 show, is being sued for more than £600,000 by Bailey, 52, and financial adviser Sylvester Williams.

They claim the three had made a business agreement to launch it together.

Roots denies their claims. The hearing continues.

By ANDY CRICK [email protected]

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